ABOUT SABRINA C E NOTO

With over a decade of experience leading large-scale agile transformations, I specialise in helping organisations transition from traditional ways of working to agile, customer-focused, and high-performing environments. My approach integrates agile frameworks, lean principles, and leadership coaching to drive sustainable change at all levels.

I believe that true transformation begins with people. Through deep listening, empathy, and tailored coaching, I work closely with teams, managers, and senior leadership to understand there unique challenges, motivations, and aspirations. By aligning change with individual, team, and organisational needs, I ensure transformations are supported, sustainable, and human-centric. My ability to gain buy-in, foster trust, and create psychologically safe environments helps organisations evolve in ways that benefit both their workforce and customers.

I bridge the gap between modern agile practices and established corporate traditions, ensuring that agility is not imposed but evolves alongside existing ways of working. By respecting legacy structures, engaging stakeholders, and co-creating solutions, I help organisations embrace agility without disrupting their core identity. This approach enables smoother transitions, stronger adoption, and sustainable agility.

I have a deep understanding of Lean Portfolio Management (LPM) and help organisations align their strategy with execution. By implementing Quarterly Planning, OKRs, and Agile Budgeting, I enable companies to optimise investment decisions, prioritise initiatives, and deliver maximum business value.

As a transformation leader, I have successfully implemented and adapted frameworks such as SAFe (Scaled Agile Framework), LeSS (Large-Scale Scrum), and Disciplined Agile to suit diverse organisational needs. I ensure agility is not just a methodology but a mindset that fosters collaboration, adaptability, and continuous learning.

I work with leadership teams to develop and execute change management strategies that overcome resistance, build agile mindsets, and foster a culture of innovation. By embedding change at the leadership level, I ensure agile practices are sustainable and deliver long-term success.

As the founder of Direct Agile Limited, I have built a successful consultancy focused on agile transformations, leadership coaching, and enterprise agility. My business experience gives me a unique perspective on balancing agility with financial sustainability, operational excellence, and long-term growth.

As a mentor and trainer, I am passionate about building agile capability within organisations. I provide hands-on coaching, workshops, and tailored training programmes to empower teams, Scrum Masters, Product Owners, and agile leaders to excel in their roles.

My expertise extends to coaching C-suite executives, senior leaders, and teams to develop agile leadership capabilities, decision-making confidence, and customer-centric strategies. I enable leaders to embrace servant leadership, psychological safety, and adaptive governance to drive real impact.

I guide organisations in setting clear Objectives and Key Results (OKRs) and using data-driven insights to track progress, measure impact, and pivot strategies when necessary. My approach ensures that teams stay focused on delivering high-value outcomes while maintaining flexibility.

As the founder of Direct Agile Limited, I have built a successful consultancy focused on agile transformations, leadership coaching, and enterprise agility. My business experience gives me a unique perspective on balancing agility with financial sustainability, operational excellence, and long-term growth.

As a mentor and trainer, I am passionate about building agile capability within organisations. I provide hands-on coaching, workshops, and tailored training programmes to empower teams, Scrum Masters, Product Owners, and agile leaders to excel in their roles.